“We often think of genetic factors as being unmodifiable factors, but lifestyle factors can actually change the genes. Despite having a high genetic risk for heart disease, a healthy diet high in fruits and vegetables can turn off the gene. We observed that the effect of a high-risk genotype can be mitigated by consuming a diet high in fruits and vegetables”
Dr. Sonia Anand, Professor of Medicine and Epidemiology at the Michael G. DeGroote School of Medicine at McMaster University.
“The genes have been there for thousands of years, but if cancer rates are changing in a lifetime, that doesn’t have much to do with genes”
Cancer Specialist Dr. Michelle Holmes, Harvard University.
When we talk to people about finding out what works best for them, we get asked the question “But what about genetics? Surely they are the main driver of my health and longevity?” The research and long-term epidemiology on the World’s healthiest and longest-lived peoples say that genetics dictate around 5% of disease. The rest is diet, lifestyle and environmental choices.
“The importance of choices people make is in so many ways responsible for the quality of life in old age. People think they should be entitled to a good-quality 25 years after age 60. Well, they’re not necessarily entitled, but they can put the odds in their favor”
Charles Reynolds III, Professor of Geriatric Psychiatry, Neurology and Neuroscience, University of Pittsburgh Medical School.
You are not a time bomb waiting to get the same sickness as your parents
Yes, your genes have an influence on your health and longevity but genes require triggers and you control the triggers. Exercise can persuade stem cells to become bone and blood cells rather than fat cells. Hence exercise can prevent obesity-related deaths (cancer and heart disease) through positive genetic expression. The carcinogens in cigarette smoke trigger the growth of cancer by mutating our anti-cancer genes so that they no longer function effectively. Hence smoking kills us through negative genetic expression.
You have the genes you have, and the only thing you can control is the environment they live in and how they are expressed. It’s about what you EAT and how you LIVE rather than what GENES you have been born with.
The research, studies and food recommendations from the WCRF & AICR 2018, to help lower your risk of, and to prevent, breast cancer, are built around following; a no-alcohol, plant-based wholefood diet.
The Associations between Food, Nutrition and Physical Activity and the Risk of Breast Cancer – World Cancer Research Fund International Systematic Literature Review 2017
Diet, Nutrition, Physical Activity and Cancer: a Global Perspective (the Third Expert Report – 2019) is a comprehensive analysis, using the most meticulous methods, of the worldwide body of evidence on preventing and surviving cancer through diet, nutrition and physical activity. It builds on the ground-breaking achievements of the First and Second Expert Reports, published in 1997 and 2007 respectively.
World Cancer Research Fund & American Institute for Cancer Research UPDATE Cancer-Prevention-Recommendations-2018
There is a vast amount of evidence that eating a plant-based wholefood diet lowers, and in some cases, reverses, heart disease and hypertension. This has been shown in the fasting studies, the chicken studies, the saturated fats studies, the fibre studies, the plant-based eating studies, and of course, the meat-is-directly-linked-to-heart-disease studies.
Plant-Based Diets & the Risk of Coronary Heart Disease – Journal of the American College of Cardiology
A healthy plant-based diet is simply mostly eating ‘plant-based wholefoods’ – such as apples rather than apple juice – as these are plant foods in their natural state, unrefined, and with their natural fibres, antioxidants, polyphenols, vitamins and minerals intact. Eat mostly plant foods, mostly wholefoods, and you receive the benefits, as the centenarian cultures do.
Jason wishes to deeply thank, acknowledge and recognise the effort and contribution that the PIF Foundation has provided on a voluntary basis since 2014, as we educated, motivated and inspired change that helps transform the health, vitality and longevity of people all over the world.