Alcohol price study misled by booze companies as they learn from the tobacco giants

Alcohol price study misled by booze companies as they learn from the tobacco giants

Oops, it seems the alcohol companies are learning well from the deception and marketing tactics of the tobacco companies.

“There is a broad consensus internationally among researchers that the most effective measures to control problems caused by alcohol are to raise the price, control availability and restrict marketing activities.  However, our study shows that key players in the alcohol industry constructed doubt about this wealth of scientific evidence and instead chose to promote weak survey-based evidence as well as making unsubstantiated claims to their advantage.  These tactics mean it is harder for governments to make evidence-based policy where industry is involved”
Lead Researcher, Dr Jim McCambridge.

The IC Scotland Network report states “Key players in the alcohol industry have been accused of misleading a Scottish Government consultation over minimum pricing laws.  Researchers have raised concerns over the alcohol industry’s involvement in policy-making for England and Wales because not all submissions made to the Home Office have been made public”.

Study on 27 submissions made to the Scottish consultation by the alcohol industry, as published in the Public Library of Science (PLOS) Medicine online journal in April 2013.  Researchers from the London School of Hygiene & Tropical Medicine and the University of York have accused the alcohol industry of using ‘tactics’ to influence the Scottish Government’s 2008 ‘Changing Scotland’s Relationship with Alcohol’ policy reform.  As reported by icscotland.com on April 23, 2013.

Posted: Wednesday 12 February 2014